InsideOutdoor Magazine

TrueLock Fiber TM ©2018 INVISTA. CORDURA and CORDURA marks are trademarks of INVISTA. THERE’S MORE TO THIS STORY. 360° MORE. experience it at booth #54037 UL. Color is a thirsty beast. But what if color had a conscience? And a smaller carbon footprint? What if it were cleaner, leaner, and more durable all while using less water, energy and chemistry? What if your backpack, pants, and even your shoes had the color locked in? Introducing CORDURA ® TrueLock™ fiber, with color built into the fiber before it becomes fiber. Deep, durable color that goes all the way through and steps a little lighter on our planet.* BECAUSE WE’D RATHER DRINK OUR WATER THAN WEAR IT. THE PATH TO SUSTAINABILITY BEGINS WITH PRODUCTS THAT LAST. TM *2013 LCA study based on the average comparison of conventional level acid Piece Dyeing to SDN at 3 independent/3rd party dyeing and finishing mills.