Inside Outdoor Fall 2015


Inside Outdoor Fall 2015 (Digital Edition)



Inside Outdoor Fall 2015 Reports:

(14) Solar Systems – By Ernest Shiwanov
Check out this retailer in-print clinic on the growing number of portable, photovoltaic-based power solutions currently available for outdoor pursuits.

(24) The Military’s March to Innovation – By Glenna B. Musante
A conversation with Dr. James Zheng, head of the U.S. Army’s Program Executive Office Soldier organization, about his mission to find the latest in material innovations for military applications.

(32) Athletic Support – By Ernest Shiwanov
Donjoy Performance looks to redefine com-pression technology and introduce a new category to consumer sports markets.

(42) Christmas CalculationsBy Martin Vilaboy
Our 2015 Holiday Forecast and Gift Guide


Inside Outdoor Magazine Regulars:

(8) Data Points – Numbers Worth Noting
Elite feet; parks visits; self-disservices; retail IoT; and more…

(38) Outdoor Swatches
Component news and new offerings

(53) Back Office – Know Your Value
The importance of valuations

(6) Letter from the Editor

(12) Rep Moves and News

(54) Advertiser Index


Inside Outdoor Fall 2015 (Digital Edition)


 About Inside Outdoor Magazine:

We know outdoor executives have access to plenty of instantaneous information. But one thing decision makers overwhelmingly tell us they can’t get enough of is thoroughly researched and highly scrutinized news and analysis that can be applied directly to improving day-to-day operations.

Having surpassed more than a decade in the industry, Inside Outdoor Magazine’s staff of seasoned outdoor journalists represent years of experience in specialty retail, product manufacturing, business analysis and living the outdoor lifestyle. We believe this mix of backgrounds is a key component to complementing your marketing message with the business modeling, cost-margin analysis, trend forecasting and quantified operational advice that’s already proven to capture loyalty and engage readers, and studies show that reader engagement with media and advertising can drive sales.

Your customers would need to expend significant time and money to amass the information and advice, in addition to, the requisite industry movements, trends and product innovations—that we deliver straight to their mailboxes, for free, all year round.