Easy Camp Establishing Base in US Market

Easy Camp, a manufacturer of camping equipment “designed specifically for millennials and campers on a budget” continues its expansion from Europe in the North American market. Part of Oase Outdoors, a Danish parent company for three of Europe’s more successful camping brands that also include Outwell and Robens, the brand today named OutsidePR its PR agency of record.

Fueled by the motto, “Just Add People” and by more than 30 years of experience promoting the camping lifestyle, the brand’s U.S. launch includes a diverse line of gear – from pop-up, teepee and inflatable tents to wearable sleeping bags, and outdoor furniture and accessories.

“Easy Camp is already part of the most successful camping company in Europe. Our designs are fun, impeccably made, and are affordable for everyone who wants to enjoy getting outside,” said US Easy Camp US CEO, Tony Barker. “Our vision is to expand this already booming brand into a solidly-growing camping staple on American soil.”

While the brand expands its brick and mortar sales channels, some Easy Camp US products can currently be purchased through Optics Planet and Amazon.


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